Technology Empowers a Joyful Feast: Nanjing Bohang Provides Solid Support for Huang Zihongfan Bird Nest “OPEN WORLD” Concert

From March 14 to 15, 2026, the Beijing National Stadium (Bird Nest) lit up with brilliant starlight as the new-generation talented singer Huang Zihongfan “No Entry Except Happiness: OPEN WORLD” stadium finale concert concluded successfully. The two shows gathered nearly 160,000 audience members, building an immersive music carnival with a passionate sea of yellow glow sticks, setting a new popularity record for a new-generation singer performing at a national-level stadium and becoming a benchmark performance of the year in the music scene.

Behind this highly anticipated music feast, solid technical support was indispensable. Nanjing Bohang Electronics Co., Ltd., as the officially designated RFID technical support partner for this concert, relied on its mature and complete smart retail full-scenario solution to support the on-site merchandise sales and audience service links throughout, using the power of technology to connect the last mile of the joyful experience, allowing every audience member to enjoy a pure music time.

Dual-track Smart Checkout: Say Goodbye to Congestion, Make Joy One Step Faster
Under ultra-large-scale passenger flow, the efficiency of merchandise sales directly affects the audience viewing experience. Targeting the massive passenger flow demand of this concert, the Nanjing Bohang team customized a “self-service + manual” dual-track checkout model, completely solving the queuing problem and achieving a comprehensive upgrade of the shopping experience.

The RFID smart self-service checkout system deployed on-site is an efficiency tool. Relying on advanced radio frequency identification technology, the audience only needs to place the merchandise into the sensing area, and the system can read the commodity information at millisecond speed, automatically calculate the amount, and complete the payment settlement. No manual item-by-item scanning is required throughout the process, and a single transaction takes only a few seconds, greatly improving checkout efficiency. For audiences who prefer traditional payment methods, the team also added a dedicated manual fast checkout channel. The two modes complement each other efficiently and quickly divert traffic, achieving zero congestion and fast settlement even during peak passenger flow, allowing the audience to easily purchase merchandise and head to the music scene on time.

All-around Smart Security Protection: Build a Solid Line of Defense, Make Joy Worry-free
In a scenario where tens of thousands of people shop in a concentrated area, commodity security control is a core operational link. The Bohang team deeply adapted to the concert scenario and built an RFID smart commodity anti-theft system, constructing an invisible yet rigorous security protection net. Each piece of official merchandise is implanted with a dedicated RFID electronic tag, with a unique “digital ID card.” When merchandise leaves the venue without being demagnetized through the regular checkout process, the system will immediately trigger a sound and light alarm, achieving all-around no-blind-spot monitoring of the sales area.

This anti-theft system balances security and experience, without interfering with the normal shopping process. It not only ensures the orderly sale of official merchandise and eliminates the risk of goods loss, but also creates a reassuring and comfortable shopping environment for the audience, leaving the joyful experience with no worries.

Professional Team Stationed On-site Throughout: Solid Support, Make Joy Land Stably
The smooth operation of a top-level performance is inseparable from the dedication of the behind-the-scenes team. To ensure the entire smart system is foolproof, the Bohang technical team entered the Bird Nest several days in advance, completing the full-process preparation work such as equipment installation, system debugging, and stress testing, repeatedly simulating and drilling for extreme passenger flow scenarios, and troubleshooting all potential hidden dangers.

These behind-the-scenes heroes, with their professionalism and dedication, built a solid guarantee for the concert smart services, silently dedicating themselves to protect the joy of the whole venue.

Huang Zihongfan conveys the pure concept of “No Entry Except Happiness” through his singing, while Nanjing Bohang uses intelligent, efficient, and zero-error technical services to extend this happiness to the entire viewing process. From the fingertip touch of ultra-fast settlement to the reassuring shopping guarantee, Bohang is not only a provider of technical solutions but also a guardian of happiness for this youthful music feast.

In the future, Nanjing Bohang will continue to deeply cultivate smart retail technology innovation, polish exclusive solutions more suitable for large-scale cultural and sports activities, help more top-level concerts, sports events, and cultural tourism festivals be held smoothly, letting technology empower passion, using wisdom to convey warmth, and accompanying every wonderful journey toward dreams.

About Nanjing Bohang Electronics Co., Ltd.

Nanjing Bohang Electronics Co., Ltd. was founded in 2001 and is a high-tech enterprise integrating R&D, manufacturing, sales, and service. The company focuses on providing AIoT-based integrated intelligent solutions for the global retail, public safety, and asset management fields. Its core business covers EAS electronic article surveillance, RFID applications, ESL electronic shelf labels, self-service checkout, and commercial unmanned systems, committed to helping customers achieve digital upgrades and intelligent operations.